Sunday Fresh Adventures|002 Kimberly Beckley of Simplifying Beauty
Kimberly Beckley | Owner & Master Lash Artist - Simplifying Beauty, O’Fallon, IL
Where expertise meets intention, and self-care becomes second nature.
The Art of Simplifying Beauty
Some women have a way of turning beauty into something deeper, something that feels calm, intentional, and entirely their own. Kimberly Beckley, the artist behind Simplifying Beauty, is one of those women.
Known for her refined skill, precise attention to detail, and a customized approach to every guest she sees, Kimberly has created a space that feels as restorative as it is beautiful.
From the moment you step into her chair, you will feel it the thoughtfulness, the confidence, the care. Each visit is designed around you, curated to reflect your natural beauty and your personal rhythm. It’s not about trends or transformations; it’s about connection to self, to stillness, to confidence that lingers long after you leave.
“You Can’t Pour from an Empty Cup.”
When asked what she would say to a woman who feels guilty about taking time for herself, Kimberly didn’t hesitate:
“It’s extremely important because you can’t pour from an empty cup.”
It’s more than advice it’s a truth she lives by. To Kimberly, self-care isn’t a luxury reserved for special occasions. It’s the foundation for how we show up in the world, how we love, how we create.
Her studio embodies that same philosophy. The environment feels intentional and nurturing a place where self-care becomes an act of quiet restoration rather than routine maintenance.
Self-Care as Self-Respect
When asked if she sees self-care as a form of self-respect, her answer was just as confident:
“Absolutely. Making yourself a priority is the highest form of respect you can give yourself.”
In her work, that belief takes shape in the way she blends technical artistry with emotional awareness. Kimberly doesn’t simply enhance features she helps women rediscover their confidence and remember that their needs matter too.
The Feeling of Renewal
If self-care had a feeling or a look, how would she describe it? Her answer captured everything she stands for in one word:
“Recharge - like a fully charged battery.”
It’s the perfect image for her work quiet power, restored energy, and balance renewed. Kimberly’s version of beauty isn’t about doing more. It’s about pausing long enough to feel whole again.
Kimberly’s Own Self-Care Rituals
Her favorite forms of self-care mirror that same sense of balance and curiosity:
Reading to unwind and expand her mind.
Movement in any form to reconnect with her body.
Travel to reset her perspective and seek inspiration.
Together, they reflect the kind of intentional living that Sunday Fresh celebrates beauty rooted in presence, rhythm, and the courage to prioritize yourself.
A Fresh Perspective
At The Sunday Fresh, we believe that true beauty begins with care the small rituals that recharge us, the experiences that restore us, and the choices that remind us we deserve our own attention. Through her work at Simplifying Beauty, Kimberly Beckley embodies that belief fully. She’s proof that when we take time to fill our own cup first, everything around us our energy, our presence, our glow becomes a reflection of that self-respect.
If you’re local to O’Fallon, I highly recommend booking a visit with Kimberly at Simplifying Beauty where expertise meets intention, and every service feels like a reset for the soul.
About the Sunday Fresh Spotlight Series
The Sunday Fresh Spotlight celebrates women and businesses who embody intentional beauty, mindful living, and local artistry. Each feature highlights a creator, maker, or visionary who reminds us that life’s best moments are the ones lived with care and purpose.
Written by Eliza Beerbower, founder of atterec and creator of The Sunday Fresh a weekly lifestyle journal celebrating beauty, wellness, and the art of living well.